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July
19, 2000
A Sign
of the Changing Times at KIOSK:
New
Brochure Sells Web Site - Web Site Sells Kiosks
Broomfield,
Colo. - To respond to the needs of its customers and keep up with
the fast pace of technology, Kiosk Information Systems' new
brochure - "Nothing but 'Net…" - takes a progressive approach
to marketing, driving traffic to its Web site rather than introducing
or selling specific products. The two factors that spurred this
decision were that: 1) Technology influencing kiosk manufacturing
is changing at the speed of light, and 2) Ninety-five percent of
KIOSK customers visit the company's Web site before pursuing a project
with KIOSK.
"With
these considerations in mind, we decided to design our brochure
as a 'map or guide' if you will, to our Web site - sending potential
customers directly to the site to find the latest up-to-the-minute
information. Reality is we can't print brochures fast enough to
keep up with the technology and project complexity we offer. Since
the Internet is the backbone of every state-of-the-art kiosk project,
if potential customers are not on-line, then they are probably not
going to be our customers," Rick Malone, KIOSK President, explains.
KIS, an Inc.
500 company that has grown over 700% in the last five years, is
the world leader in high quality, self-service terminal design,
manufacturing and service. KIOSK offers a full line of standard products
and complete custom development solutions, ranging from sophisticated
Internet phone booths and video teleconferencing kiosks to the Department
of Immigration's automated passenger clearance kiosk that uses a
hand geometry reader for positive identification. The Colorado-based
company has developed integrated hardware for national and multinational
companies including IBM, Unisys, McDonalds, US West, Mercedes
Benz and Lockheed Martin as well as multiple government agencies
and universities. KIOSK' innovative designs, commitment to quality
and maintenance service options, provide a full-service approach
to interactive information terminals.
For a free
brochure, contact KIOSK at 303-466-5471, or better yet, visit their
web site at www.kis-kiosk.com.
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